Video

When used properly, video is an excellent way to engage with your various stakeholder audiences. From well-produced informative videos, television/preroll spots, to social media “reels,” video is king for messaging.

Jefferson Lincoln School Culture
When a first-year principal wanted to showcase how things were changing in her school, we created a video to share with the Board of Directors.

Othello School District Levy Information Video (2023)
Staff and students helped to create an informative video about our 2023 levy renewal election.

OSD Bus Driver Recruitment Live Stream
Recruiting school bus drivers is difficult across the country. Our Director of Transportation, a driver/trainer, and I set out on a road trip to live stream a discussion about career opportunities.

Covid Self-Screening Procedures
As schools began to resume in-person learning during the COVID pandemic, we produced videos in English and Spanish to help our families learn the new safety protocols.

K-3 Blended Learning Protocols
Spanish and English Language videos featuring our school professionals as they discussed new blended learning opportunities.

Keeping Us Connected
COVID tried to keep us apart in the winter of 2020. Our OHS choir had an idea to help spread some cheer and keep our students connected.

OSD Weekend Update Newscast
In a market with no local television or radio stations, and no truly local newspaper, we became our own newsroom. A semi-weekly program, the OSD Weekend Update quickly became a valuable asset in our communications toolkit.